Issue 55 - A/W 2020/21 Part Two
Trend and colour forecasts with a difference.
Featuring global and regional forecasts and intelligent driver analysis two years in advance of the season. Inspirational original concepts and photography, in depth colour tracking and analysis with real-world applications complete the ultimate in focused design direction.
Visually, our final trends for AW 2020/21 couldn’t be more different. The first, Dome is a retrofuturistic dream of escape, while the second, Gorge is all ebullient maximalism. On closer inspection though, both of these trends have a lot in common; an indirect response to climate change, the escalation of global conflict and a rise in protectionism.
Many of the ideas behind both trends are being effectively expressed in surface design; hence our dedicated focus replacing for just this issue our regular Colour Now early adopters’ section. We also introduce a new series, Trend trajectories, charting the development of certain ever-popular motifs over the centuries, starting in this issue with the pineapple.
And finally, we bring you a selection sourced from the entire Colour Hive team called We personality…, encapsulating things we love and want to share.
- Features and essays exploring the drivers behind this issue’s forecasts
- 46 pages of in-depth trend and colour and material analysis for AW 2020/21
- 6 page gifting focus